A curious thing happened to me today while reading Mia Freedman's article 'Off the Trolley' in the June 5 edition of The Sunday Age Magazine, I suddenly realised that the charade I've often been through with my husband is not rare or as peculiar as I had first imagined. Not only is it obviously quite common but Ms Freedman even refers to it as "one of the most popular modern sports for women: Shop, Hide and Lie."
Having spent most of my working life as a fashion Buyer for a number of Australian womenswear brands this sport has been quite challenging for me..throw into the equation that my husband is an ex fashion Buyer too, who keeps abreast of current fashion trends, and it's game on. "Oh this old thing..no honey this isn't new it's just an old sample we never used.."; "No darling, a supplier gave this to me ages ago..wasn't that generous!"
Laughing out loud I was truly surprised to read that this activity is being played out in other houses around the country and saw my old self reflected in other women's tactics of smuggling their new purchases into their homes. This at least has eased for me recently with the opening of T&G..all of my new purchases are styles that we house at Tiger and Goat and therefore is clearly free advertising (sure this is the only motivation!)
Really though shopping for me should be an experience not a sport! That's in actuality why we opened in the first place..to offer busy women in the West a place that houses beautiful product that they'd normally need to cross the bridge for, that hopefully wont break the bank or need to be snuck into their wardrobe! A place that also offers after hour service for one on one shopping; or shopping parties for small groups of friends (also available after hours with champagne provided); styling advice and wardrobe de-cluttering. All available in a warm and friendly environment where no one ever asks "Is that new?"
* We can also wrap purchases in plain tissue paper which can fit neatly into any size handbag however. xx
Tuesday, June 7, 2011
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Hi Emma
ReplyDeleteWhat an interesting blog post! Definitely worth a giggle... "Game on" in your household with hubby, LOL. After 4 months of being a new mummy, I've started to slowly come back to the world outside my home, which means looking for ways to look semi-human again. (Actually got a haircut today, can you believe it...)
Would love to check out your stuff.
Supporting you and the Biz Mums Blog Carnival,
Lina
Thanks Lina that's wonderful. xx Congratulations on the new bub and hopefully we will see you soon looking gorgeous with your new haircut. xxx
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